CEDC
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Copenhagen (COP15)

The CliMatrix: COP15 ad in the Financial Times The CliMatrix: COP15 ad in the Financial Times

Avaaz, continuing in what has become a great tradition of parody ads, took out space in the "Green New Deal" supplement in the Financial Times today. A quarter page ad on the front page depicts Barack Obama, Angela Merkel and Yukio Hatoyama in shiny black outfits and dark sunglasses, posing the question "What is the CliMatrix?" and inviting readers to turn to the back page to find out.

Trick... or Treaty? Trick... or Treaty?

Avaaz took out an advertisement timed to coincide with a summit of EU leaders to try to push for support of a climate finance package and set the stage for Copenhagen in December. The proximity of the summit to Halloween lent itself to a concept that was a lot of fun to work on. As usual, the timing was short, but it turned out well and is printed full page, in full color, in today's international edition of the Financial Times.

Green Energy Economy (Financial Times ad) Green Energy Economy (Financial Times ad)

TckTckTck had a chance to put a full page, full-color ad on the back page of the Financial Times the day before UN climate talks began in New York and leading up to the G20 meeting in Pittsburgh. We were able to work with them under tight time constraints to develop a visual for their message. See below for the text of the ad, encouraging the leaders that will be attending the talks to take advantage of the opportunity to lead the way towards a fair, ambitious and binding deal in Copenhagen.