I wanted to take a moment to highlight a free e-book that will be of interest to some of our non-profit partners.
Social by Social
Social by Social is a practical guide to using new technologies to create social impact. It makes accessible the tools you need to engage a community, offer services, scale up activities and sustain projects. Whoever you are, it shows you how to take technology and turn it into real world benefits.
We want to help people in the public and third sectors do more good, by showing them the power of these technologies and how to access them. In the process, we hope we can also educate funders and policy workers about the huge shift of mindset and expectations needed to commission these projects successfully, to give the innovators more space to work.
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Social by Social isn’t a manual in the classic sense. This work is still pretty new and there isn’t a simple model to follow. Instead, it asks you the questions which you will need to answer, shares some of the routes other people have tried, and offers signposts to help you find your way. And it invites you to join an ongoing conversation as we all find the way together.
You can download the entire book for free as a PDF or buy a print-on-demand copy to have it in print form.
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